Tag: BI
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Abstract data warehousing and Rolls Royces
When should you use data abstraction in your data warehouse? (Short answer: when it is profitable for your company) Cisco has a nice introduction on the best practice of using data abstraction in your Enterprise Data Warehouse (EDW). They argue that the best practice is to transform your data from its original form, into what your…
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Predictive Business Intelligence
Lately, I have spent some time on the future of BI. We know we need reporting, and data warehouses. What about going beyond data warehousing and business reporting? Instead of asking the question: How many leads did our last campaign result in? We turn the question around to: Which campaign should we run? This question…